Corporate Social Responsibility Essays - 1662 Words

Corporate Social Responsibility (CSR) is the concept that corporations are expected to perform certain acts for the betterment of society. The article â€Å"Doing Right Leads to Doing Well†, explores CSR by contending that although firms use these tactics for some societal good, they may also be linked with increased brand identification and consumer trust, which may bloat the firm’s bottom line. The authors maintain that CSR outputs such as sponsorship, cause-related marketing, and pure philanthropy can be positively correlated to both â€Å"in-role† and â€Å"extra-role† consumer behaviors. In-role behaviors consist of directly supporting the company through acts such as purchasing, while extra-role behavior is the indirect support†¦show more content†¦Consumers then rationalize that action by convincing themselves that they will act virtuously in the future, in effect, offsetting the vice that they previously indulged in (Khan Dhar, 2007). The study suggests that although the consumer and citizen ‘within us’ approve of the philosophical idea of a socially responsible firm, that when faced with seductively priced goods, all bets are out the window. Another study titled, â€Å"Licensing Effect in Consumer Choice†, provides another antithesis, proposing that by taking part in previous virtuous behaviors, consumers are less likely to act virtuously in the future. Furthermore, consumers may interpret engaging with a firm that is known for its social responsibility as a relative virtue (Khan Dhar, 2006). For instance, consumers may quench their need for prosocial behavior if they engage in extra-role activities, such as suggesting to their family to shop at Starbucks because of their fair trade practices. Thus, the subsequent virtues or, in-role behaviors occur reasonably less, because the consumer has already proven to themselves that they can act virtuously (Khan Dhar, 2006) Both theories lend themselv es to the hypothesis that although CSR efforts may succeed in propagating extra-role behaviors or the mereShow MoreRelatedCorporate Social Responsibility : Corporate Responsibility773 Words   |  4 PagesCorporate social responsibility may also be referred to as corporate citizenship and can involve spending finances that do not directly benefit the company but rather advocate positive social and environmental change. The soul in the next economy forum presentation made it evident that achieving corporate social responsibly in a company can reap major benefits in terms of finances, more inspiring workplace and customer satisfaction. In the past, companies mistakenly thought that corporate socialRead MoreCorporate Social Responsibility1990 Words   |  8 PagesCorporate social responsibility is becoming a key initiative and an essential tool in the growth of multinational corporations and the development of third world countries throughout the globe. The two concepts can work hand in hand to provide benefits for all; however difficulties in regulating and implementing corporate social responsibility need to be overcome before effective changes can be made. Definitions of corporate social responsibility can be somewhat varied depending on the perceptionRead MoreCorporate Social Responsibility1904 Words   |  8 PagesCorporate Social Responsibility The different aspects of corporate social responsibility (CSR) have been the topic of considerable debate since the last decades of the twentieth century. 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Socially responsible companies consider the full scope of their impact on communities and the environment when making decisions, balancing the needs of stakeholder with their need to make profit. A company’s stakeholders are all those who are influenced by and can influence a company’s decisions and action, both locally and globally. BusinessRead MoreCorporate Social Responsibility3253 Words   |  14 PagesLiving Dangerously in Two Worlds In my paper I will be discussing the topics related to corporate social responsibility. Corporate social responsibility (CSR, also called corporate responsibility, corporate citizenship, and responsible business) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers, suppliers, employees, shareholders, communities and other stakeholders, as well as the environment. This obligationRead MoreCorporate Social Responsibility : Corporate Responsibility2819 Words   |  12 PagesIntroduction For the past years, corporate social responsibility also referred, as corporate conscience has been a respected subject for discussion. Corporate social responsibility, unquestionably, contains more viewpoint than simply worried about the ecological impacts of associations. It came in people groups mind at the later 1880, time of essential modern advancement that associations ought to think about the thought of social obligation. Associations that are near to social obligation issues got toRead MoreCorporate Social Responsibility : Corporate Responsibility2818 Words   |  12 PagesFor the past years, corporate social responsibility also referred, as corporate conscience has been a respected subject for discussion. Corporate social responsibility, unquestionably, contains more viewpoint than simply worried about the ecological impacts of associations. It came in people groups mind at the later 1880, time of essential modern advancement that associations ought to think about the thou ght of social obligation. Associations that are near to social obligation issues got to be worryRead MoreCorporate Responsibility And Corporate Social Responsibility Essay1867 Words   |  8 PagesStevan Jakovljevic Professor Laud MGT 3550 Values, Ethics and Sustainability 10/18/16 Chapter 3: Define corporate responsibility (CSR). Describe the benefits. Why do some executives support CSR while others find it troublesome and argue against it? Corporate social responsibility is what a company uses to self-regulate itself and refers to business practices involving initiatives that benefit society. A business’s CSR can encompass a wide variety of tactics, from giving away a portion of a company’s